Fanciers of red wine have a broader
choice today than at any time in history, and a better chance of pulling the
cork on a well-made, unadulterated product. The problems associated with
drinking good red wine, however, are persistent and related: most reds get
drunk too young because neither individuals nor restaurants want to cellar
wine. Consequently, reds with any age on them are usually too expensive for
everyday drinking, and they can engender apoplexy when encountered on a
typically pumped-up restaurant wine list.
Wineries could ameliorate these
problems by holding back their best reds for a couple of extra years before releasing them, so they would be
closer to optimum development. But storing wine is
expensive for them, and for wineries, too. Most need to sell all available
stock as soon as possible to stay solvent, but there are notable exceptions.
One used to be the Louis M. Martini
Winery in Napa Valley,
owned today by the Gallo family but named for an Italian immigrant from Genoa who went from selling fish in San
Francisco's North Beach in the early 20th century to making
and marketing some of the post-Prohibition wine that put the Napa Valley
on the map. Martini was what used to be known in the valley as an
"old-time Italian," meaning opinionated and highly volatile, but his
vision of the future of California
wine was crystal clear.
He invested in vineyards in the Carneros
region of southern Napa,
later acclaimed for pinot noir and chardonnay, and also bought 600 acres
on the westward-facing slopes just over the Mayacamas range, in Sonoma County,
one of the most spectacular vineyard sites. It’s still known as Monte Rosso (roughly,
High Red) and produces considerable quantities of fine cabernet sauvignon and
zinfandel.
The land - like the Martini winery
- stayed in the family for more than half a century before being to sold to
Ernest and Julio. The Martinis didn’t have mortgage payments to make, and
presumably the Gallos don’t either, but the wine’s more competitively priced than
most from fledgling boutiques that have high overhead, or conglomerates with
investors to satisfy. That means they can afford to hold some wines back so
that people can drink them when the wines are ready.
A case in point might be the
current Monte Rosso, not yet imminently drinkable but with distinct varietal
character and soft, lustrous appeal. Unfortunately it costs $145 a bottle, by
no means outrageous by the standards of high-end cabs, but beyond the concept
of “bargain.” The best Martini value these days is their cabernet made from
Alexander Valley fruit, far from High Red but at 35 bucks still barely within the realm of a possible deal.
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